Small Business Q&A: Elite Sports East Cobb
This specialty retailer customizes baseball, softball and corporate team shirts along with stocking a selection of player supplies and team spirit wear.
The youth baseball fall season is in full swing, which gives Elite Sports East Cobb's hands-on shop owner Ron Brooks time to get ready for end of the year holiday gift-giving, as he restocks the 1,000-square-foot retail space located in The Pavillions on Roswell Road. The East Cobb youth baseball niche market provides mainstay of customers for Brooks who has a teenage son who plays competitive ball. Brooks said the economy has changed the buying patterns of his customers, as he has noticed less free spending and more planned purchases. His stock of sporting goods includes the latest Mizuno infield glove with a price tag of $500 and aluminum and composite bats with a price range of $150 to $400. There are six Elite Sports "eam dealers," …
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